JUCCCE catalyzes transformative change in the greening of China by convening coalitions of cross-border and cross-sector influencers around precise collaborative action that trigger tipping points in sustainable energy, urbanization and consumption. We are a platform for action, cultural bridge, and storyteller.

JUCCCE's high level government leadership training aims to teach mayors and central government officials new ways to build sustainable and livable cities. (see also Social Spaces and Eco-heritage Tourism)

JUCCCE's China Dream initiative aims to draw people to live more sustainably by visualizing a compelling picture of how 900m emerging urbanites can harmoniously lead vibrant and dignified lives in the midst of a dense urban landscape.

Our A New Way to Eat program aims to teach primary school children in China how to eat in a way that is good for them and good for the planet.

JUCCCE's Pollution Survival Guide & mask giveaway aims to create awareness of how to protect your health in the midst of unlivable levels of air pollution.

Our work is vital to a healthier world because China's massive urbanization, industry's thirst for energy, and boom of the consumer class threaten to deplete the world's natural resources. Although China's challenges are large, it is intent on creating a healthier environment for its citizens and backs it up with strong policy support. What China's decision makers need now are solutions to quickly scale up capability to deploy innovative solutions.

At our seven year mark, JUCCCE has already helped catalyze key tipping points in the way China creates and uses energy- by introducing smart grid to China, training over 800 government officials on eco-cities, creating a national conversation about "China Dream", the start of China's mainstream green consumer media coverage, creating early awareness of energy savings lightbulbs. We have also codified our collaborative leadership model into "Stone Soup Global Leadership".

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Message from JUCCCE Chair
We need to find ways to get consumers, organizations and governments to work together to solve our energy problems, and JUCCCE will provide the vehicle to make this happen.           

- Richard Branson, Founder of Virgin Group, & JUCCCE Honorary Committee Member -

JUCCCE is impressive. Its talented team focuses on projects that matter, helping tackle China's clean energy challenges at the ground level.

- David Sandalow, Assistant Secretary, US Dept. of Energy -